1. Acceptance of Terms
These Terms of Service ("Terms") constitute a binding agreement between you ("you", "Customer") and VaFe ("we", "us", "our") regarding your use of the VaFe platform and related services (the "Service"). For legal entity details, see Section 16 (Contact).
By creating an account, clicking "I agree", or using the Service, you represent that you:
- Are at least 18 years old and have the legal capacity to enter into a contract
- Are using the Service for business or professional purposes
- Have read, understood, and agree to be bound by these Terms
- Have authority to bind your organization if you are signing up on its behalf
If you do not agree to these Terms, do not use the Service.
2. The Service
VaFe is an SEO agency management platform that includes features such as keyword ranking tracking, Google Business Profile insights, client reporting, task management, grid rank visualization, and proposal generation.
We reserve the right to modify, suspend, or discontinue any part of the Service at any time, with or without notice. We will make reasonable efforts to provide advance notice of material changes that affect functionality you rely on.
3. Account Registration
You must register for an account to use the Service. You agree to:
- Provide accurate, current, and complete information during registration
- Maintain and promptly update your account information
- Keep your password secure and confidential
- Notify us immediately of any unauthorized access to your account
- Be responsible for all activities that occur under your account
You must not share your login credentials with anyone outside your organization. Creating multiple free trial accounts to circumvent usage limits is prohibited.
4. Free Trial
We offer a 3-day free trial of the Service. During the trial:
- You have access to all features of your selected plan
- No payment is required to start the trial
- At the end of the trial, you will be prompted to subscribe to continue using the Service
- Your account will be automatically deactivated if you do not subscribe
- Data from trial accounts is retained for 90 days after deactivation
5. Subscription & Billing
5.1 Pricing
Subscription fees are stated on our pricing page and may be monthly or annual. Annual plans receive a discount equivalent to two months free. All prices are in US dollars unless otherwise stated.
5.2 Payment
Payments are processed by our third-party payment processors (PayPal, Stripe, or Razorpay). You authorize us (through our processor) to charge your payment method on a recurring basis according to your billing cycle.
5.3 Automatic renewal
Subscriptions renew automatically at the end of each billing period. You can cancel renewal at any time through your account settings. Cancellation takes effect at the end of the current billing period; no partial refunds are issued for mid-cycle cancellation except as described in our Refund Policy.
5.4 Price changes
We may change subscription fees. Changes take effect at the start of your next billing period, and we will provide at least 30 days' advance notice by email.
5.5 Taxes
Prices do not include applicable taxes. You are responsible for all taxes, duties, and similar government charges that apply to your subscription.
5.6 Failed payments
If a payment fails, we will attempt to re-charge your payment method up to three times. If all attempts fail, we may suspend your account until payment is received.
6. Acceptable Use
You agree not to:
- Use the Service in violation of any applicable law or regulation
- Upload or process data that infringes intellectual property rights or privacy rights of others
- Upload malware, viruses, or other harmful code
- Attempt to gain unauthorized access to any part of the Service or other users' accounts
- Reverse engineer, decompile, or attempt to extract source code except to the extent such restriction is prohibited by law
- Use the Service to send spam or unsolicited communications
- Scrape, crawl, or systematically extract data from the Service beyond the rates enabled by the Service's own interfaces
- Resell, sublicense, or redistribute the Service without our written permission (white-label use within the scope of an agency plan is permitted)
- Use the Service to engage in black-hat SEO tactics that violate search engine guidelines
- Circumvent, disable, or interfere with security features of the Service
- Impersonate another person or misrepresent your affiliation with any entity
7. Your Content & Client Data
7.1 Your ownership
You retain all ownership rights to data you upload or generate within the Service, including your client lists, keywords, reports, and campaign data ("Your Content"). You grant us a limited, non-exclusive license to host, process, and display Your Content solely to provide the Service.
7.2 Your responsibility
You are solely responsible for Your Content. You represent that:
- You have all necessary rights to upload and process Your Content via the Service
- You have obtained all necessary consents from your clients and end users
- Your Content does not infringe any third-party rights
- You comply with applicable data protection laws when processing personal data of your clients through the Service
You are the data controller for personal data you process through the Service; we act as your data processor.
7.3 Data export and deletion
You may export your data at any time through the Service's export tools. Upon account termination, you may request a full data export within 30 days, after which data will be deleted according to our retention schedule (see Privacy Policy).
8. Intellectual Property
The Service, including its software, design, branding, logos, documentation, and all underlying technology, is owned by VersaForge LLP and is protected by copyright, trademark, and other intellectual property laws.
We grant you a limited, non-exclusive, non-transferable, revocable license to use the Service during your active subscription, solely for your internal business purposes.
You may not:
- Copy, modify, or create derivative works of the Service
- Remove or alter any proprietary notices
- Use our trademarks without prior written permission
Feedback you provide about the Service may be used by us without restriction or compensation to you.
9. Third-Party Services
The Service integrates with third-party services, including Google APIs, payment processors, and AI providers. Your use of these integrations is also governed by the respective third party's terms of service and privacy policies.
We are not responsible for the availability, accuracy, or content of third-party services. If a third-party service changes its API, pricing, or availability in a way that affects the Service, we will make reasonable efforts to adapt but cannot guarantee continuity.
10. Termination
10.1 By you
You may cancel your subscription at any time through your account settings. Cancellation takes effect at the end of the current billing period.
10.2 By us
We may suspend or terminate your account immediately, without notice, if:
- You materially breach these Terms
- Your account is used for illegal activity
- Your payment has been overdue for more than 30 days
- We are required to by law or court order
We may terminate your account with 30 days' notice for any other reason, including if we decide to discontinue the Service. In such cases, we will provide a prorated refund for any unused portion of your prepaid subscription.
10.3 Effect of termination
Upon termination, your right to use the Service ends immediately. Sections that by their nature should survive termination (including Intellectual Property, Disclaimers, Liability, Indemnification, and Governing Law) will continue to apply.
11. Disclaimers
The Service is provided "as is" and "as available" without warranties of any kind, whether express, implied, or statutory. To the maximum extent permitted by law, we disclaim all warranties, including:
- Warranties of merchantability, fitness for a particular purpose, and non-infringement
- Warranties that the Service will be uninterrupted, error-free, or secure
- Warranties about the accuracy, reliability, or completeness of any data or results
- Warranties about specific SEO ranking outcomes — search rankings depend on many factors outside our control, including search engine algorithms, competitor activity, and your own implementation
We do not guarantee that using the Service will improve your search rankings, increase your traffic, or generate any specific business outcome.
12. Limitation of Liability
To the maximum extent permitted by law, our total liability for any claim arising out of or relating to these Terms or the Service will not exceed the amount you paid us in the 12 months preceding the event giving rise to the claim.
In no event will we be liable for:
- Indirect, incidental, special, consequential, or punitive damages
- Loss of profits, revenue, data, or business opportunities
- Damages resulting from third-party services or API changes
- Damages resulting from your failure to back up your data
This limitation applies whether the claim is based on contract, tort, statute, or any other legal theory, even if we have been advised of the possibility of such damages.
13. Indemnification
You agree to indemnify and hold harmless VersaForge LLP, its officers, employees, and agents from any claims, damages, losses, or expenses (including reasonable attorneys' fees) arising from:
- Your use of the Service
- Your violation of these Terms
- Your violation of any third-party rights (including intellectual property or privacy rights)
- Any content you upload to or process through the Service
14. Changes to Terms
We may modify these Terms at any time. Material changes will be notified to you by email or in-app notice at least 30 days before they take effect. Your continued use of the Service after the effective date constitutes acceptance of the revised Terms. If you do not agree to the revised Terms, you must stop using the Service and may cancel your subscription for a prorated refund of any unused prepaid time.
15. Governing Law
These Terms are governed by the laws of India, without regard to conflict of laws principles. Any dispute arising out of or relating to these Terms will be resolved exclusively in the courts of Tamil Nadu, India, and both parties submit to the personal jurisdiction of those courts.
If any provision of these Terms is held unenforceable, the remainder will continue in full force and effect. Our failure to enforce any right or provision is not a waiver of that right or provision.
16. Contact
For questions about these Terms:
VersaForge LLP
Tamil Nadu
India
Email: support@seo-updates.com